🕐Launching a 5-second test

Now that you've set up your survey platform, it’s time to dive into creating a 5-second test.

01. From Gojiberry’s home page, click on “Create new research project.”

02. Select “5-second test” to begin designing your survey.

03. Designing Your Survey

Select from one of our pre-made templates to get a head start:

Advertisement

Find out how effective your messaging in advertisements is.

Example question: Can you list three things you remember from this ad?

Landing page

Discover how your landing page is perceived by yoru customers.

Example question: What was your initial impression of this page? What did you like/dislike?

New products and features

Determine how your customers feel about potential products/features.

Example question: What was your initial impression of this new product/feature? What did you like/dislike?

Branding

Gather insights about what impression your new branding gives.

Example question: Can you list three things you remember about this branding?

Or you may start from a blank survey:

Decide what image asset you’d like to research on and upload the image.

Here are the different question types:

Checkbox

Checkboxes allow users to select multiple options from a set. This type of input is useful when you want to gather data on all applicable choices for a respondent, as there's no limit to how many options can be checked. It's ideal for questions where more than one answer can be correct or applicable.

Radio

Radio buttons are used when only one selection is allowed from a set of options. Once a radio button is selected, any previously selected button in the same group is automatically deselected. This is useful for questions requiring a single, definitive choice, ensuring clarity in response.

Text input

Text input fields allow respondents to provide written answers in their own words. This type of input is essential for questions that require a personalized response or when you are looking for detailed feedback that predefined options might not capture. Text inputs can be used to gather qualitative data, capture unique preferences, or understand specific user experiences. This format offers the flexibility for respondents to express themselves more comprehensively, making it perfect for open-ended questions such as "Please describe your experience using our product" or "What improvements would you suggest?" These inputs are valuable for acquiring insights that are not constrained by the limitations of multiple choice or fixed responses.

In our paid plan, you can add images to each option, allowing customers to quickly understand the differences between them.

If you are on the free plan, simply click the unlock button below to instantly access this feature.

You can easily modify, delete, or reorder questions by hovering over the options.

You can change the order of the questions or mark a question as required. Additionally, you can duplicate or delete questions using the more options button at the bottom right of each question card.

04. Set incentives

There are several options:

• Coupon: You may set a set amount coupon that could only be used once and has no time limitation. If you want more customization on the coupon code, you may copy in a discount code from a custom discount you prepared in the Shopify discounts tool. Make sure the discount code matches exactly with the discount you custom created.

• Points: Use the Shopify Flow app to connect to your favorite point app.

• No incentives

We recommend coupons or points to increase the response rate as multi question surveys take a little bit more effort for your customers to complete. A good rule of thumb for how much to give your customers is $1/min.

Gojibery automatically sends emails with the incentive codes to your customers. You may change the language of the email. Here's a list of language we support:

You may preview the email:

Uncheck "Sned discount code in an email to my customers" if you don't wish to send the email, or if you wish to use your own email services like Klaviyo. Checkout this article about the advanced settings:

🖥️Setting up incentives email with Klaviyo

05. Preview and Edit UI copy (optional)

Click on Customize UI text on the right top corner and go to the customization page. All texts on all screens of the survey are customizable to your preference.

Interact with the survey preview to ensure everything is set up correctly. Once satisfied, click “Create survey” to finalize it.

06. Congratulations, you’ve successfully created your 5-second test!

On the upper left corner of the project page, you may edit your survey name. Give your survey a descriptive name so you and your team can distinguish it from the others.

07. There’s one last important step, which is to turn on the survey.

You can display the survey on the Thank you and order status page, or on other pages through the In-store widget. Alternatively, you can send the survey link or QR code via other channels. Just toggle on the distribution method on the right side.

The status will change to “Live” when turned on.