🕐Launching a 5-second test

Now that you've set up your survey platform, it’s time to dive into creating a 5-second test.

01. From Gojiberry’s home page, click on “Create new research project.”

02. Select “5-second test” to begin designing your survey.

03. Designing Your Survey

Select from one of our pre-made templates to get a head start:

Advertisement

Find out how effective your messaging in advertisements is.

Example question: Can you list three things you remember from this ad?

Landing page

Discover how your landing page is perceived by yoru customers.

Example question: What was your initial impression of this page? What did you like/dislike?

New products and features

Determine how your customers feel about potential products/features.

Example question: What was your initial impression of this new product/feature? What did you like/dislike?

Branding

Gather insights about what impression your new branding gives.

Example question: Can you list three things you remember about this branding?

Or you may start from a blank survey:

Decide what image asset you’d like to research on and upload the image.

Here are the different question types:

Checkbox

Checkboxes allow users to select multiple options from a set. This type of input is useful when you want to gather data on all applicable choices for a respondent, as there's no limit to how many options can be checked. It's ideal for questions where more than one answer can be correct or applicable.

Radio

Radio buttons are used when only one selection is allowed from a set of options. Once a radio button is selected, any previously selected button in the same group is automatically deselected. This is useful for questions requiring a single, definitive choice, ensuring clarity in response.

Text input

Text input fields allow respondents to provide written answers in their own words. This type of input is essential for questions that require a personalized response or when you are looking for detailed feedback that predefined options might not capture. Text inputs can be used to gather qualitative data, capture unique preferences, or understand specific user experiences. This format offers the flexibility for respondents to express themselves more comprehensively, making it perfect for open-ended questions such as "Please describe your experience using our product" or "What improvements would you suggest?" These inputs are valuable for acquiring insights that are not constrained by the limitations of multiple choice or fixed responses.

You can easily modify, delete, or reorder questions by hovering over the options.

You may change the order of the questions, duplicate a question, or delete questions with the buttons at the button of each question card. You could also make a question required.

04. Set incentives

There are several options:

• Coupon: You may set a set amount coupon that could only be used once and has no time limitation. If you want more customization on the coupon code, you may copy in a discount code from a custom discount you prepared in the Shopify discounts tool. Make sure the discount code matches exactly with the discount you custom created.

• Points: Use the Shopify Flow app to connect to your favorite point app.

• No incentives

We recommend coupons or points to increase the response rate as multi question surveys take a little bit more effort for your customers to complete. A good rule of thumb for how much to give your customers is $1/min.

Gojibery automatically sends emails with the incentive codes to your customers. You may change the language of the email. Here's a list of language we support:

You may preview the email:

Uncheck "Sned discount code in an email to my customers" if you don't wish to send the email, or if you wish to use your own email services like Klaviyo. Checkout this article about the advanced settings:

🖥️Setting up incentives email with Klaviyo

05. Customize other UI

Our default UI text may not suit your research purpose. You may customize it to suit your needs. Hover over the text to start editing.

06. Preview and Launch Your Survey

Interact with the survey preview to ensure everything is set up correctly. Once satisfied, click “Create survey” to finalize it. Congratulations, you’ve successfully created your multi-question survey!

07. Activating Your Survey

Choose where you’d like to display your survey:

For immediate feedback post-purchase, click “Enable on this page” on the Order Status page.

For broader reach, click “Enable links” to generate a link or QR code that can be shared via email, social media, or included in packaging.

Once activated, the survey status will change to “Live.”

08. Name Your Survey

On the upper left corner of the project page, you may edit your survey name. Give your survey a descriptive name so you and your team can distinguish it from the others.